What the heck is a blockchain: Marketing

What the heck is a blockchain?

What blockchains are and why we need them

Anyone who is familiar with Bitcoin or any other cryptocurrencies is familiar with the term “blockchain”.  It is the system that assures that your bitcoin is secure from hackers, and is essential to the entire cryptocurrency market.

But, it is more than just a method for securing cryptocurrency.  Blockchains are being used (or can potentially be used) in almost any industry.  They make transactions faster, more transparent, and independent from any one or group of institutions.  It is the future of commerce, which is why we are posting this article.

This is an introduction…a 64,000 foot view…to what blockchain is and how it does what it does.  I am going to approach it from the standpoint of a user…to give you a basic understanding of the concepts without going into software, algorithms, or complex mathematical equations.


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Stan Dahl & The Marketing Rebel Team

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