Kickass Copywriting Crash Course Part 6: Your Product is Not Your Product: Marketing

Kickass Copywriting Crash Course Part 6:  Your Product is Not Your Product

On the hot seat is an NLP practitioner who wants to set up seminars in companies to help employees deal with stress.

John takes her through the basic setup questions…who is your market, what are you selling (not seminars), what is your back-end?  He explains the concept of the sales funnel and how she must refine her concept of who she is and what she has to offer, using  Dan Kennedy as an example

He also goes into a lot of the mindset of the marketer…the mindset that a marketer must have in order to be successful.


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... is only available to members of the Marketing Rebel Insiders Club.

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Stan Dahl & The Marketing Rebel Team

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