How to Write Your Book: Marketing

How to Write Your Book

How to write your book…Pretty lofty title, eh?

I originally called this post “How to Write A Book”. But, there is a world of difference between “a book” and “your book”. If you don’t believe this, you haven’t written your book yet. Just another example of the power of words in conveying ideas.

One of the most effective ways to demonstrate your expertise in your chosen niche and to become the go-to-guy is to publish your own book. This has become easier to do in recent years with the development of new online self-publishing platforms. Gone are the days when you have to purchase thousands of dollars’ worth of books which just end up sitting in your garage. All you have to do is write a book, convert to PDF, create a cover, upload it to one of the many self-publishing houses that have sprung up in recent years and, voilà, you are a published author…

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