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In this clip, taken from a Copywriting Hotseat, John talks about how to call out to your prospect at the beginning of a sales letter, and tells when it may not be necessary… John Carlton’s hot seat is for Scott, who is selling a package that shows people how to get out of debt. His
This piece is taken from a hot seat that John Carlton and Stan Dahl conducted. Harlan Kilstein is on the hot seat. He is an experienced marketer and copywriter who is trying to generate more revenue in three of his niches. You can watch this on video here: John’s advice: People come in and buy
John Carlton shows why there are job opportunities for skilled writers. How it is easy to set yourself apart if you can write clearly and concisely. His comments: When you get into advertising and marketing, and you get into this writing, it’s kind of a shock to a lot of people when you say “you’ve
A while ago we received an email from Amazon stating that someone had recently tried to access one or more MRIC videos that are hosted on S3 using a browser that is configured to use SSLv3. To give you some perspective on this…SSLv3 was introduced in 1996. It was replaced by TLS in 1999. We
Real Estate is a popular investment for IRA’s. This is probably because of the high growth/income potential and the fact that people understand it better than, say, oil and gas leases (with the possible exception being those who live in Houston). There are many ways to add real estate to your self-directed IRA, and I
The investment options for an IRA are almost unlimited. Just stay away from insurance policies and collectibles, and abide by the law against self-dealing. Of course, you should not use any investment that is already tax-advantaged, like tax-exempt securities, either. If you have a traditional IRA and put your money into a Tax-free bond, when
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