MRIC Member Hot Seat: How to Avoid “Oh, Yuck” In Your Copy – Marketing

MRIC Member Hot Seat: How to Avoid “Oh, Yuck” In Your Copy

On the hot seat today is MRIC member Leo. He is a financial planner who stumbled upon a new product he could offer clients.

His practice focuses on retirement planning for baby boomers, and the market for this product is business owners, so most of his prospects are not current clients.

His main challenge is that the product is insurance… sure to receive a resounding “Oh, yuck!” from prospects unless he handles it very delicately.

He submitted a letter for Stan and John to review. They reviewed the letter, and John suggested a different slant to it as well as discussing how to mimimize the “Oh, yuck” reaction.

They also discussed other marketing issues he had:

This lesson... along with a vast library of small business marketing lessons and training programs... a private Facebook-like chat stream where you can get answers to all of your questions about marketing tools and techniques, small business growth, and life as an entrepreneur...

... is only available to members of the Marketing Rebel Insiders Club.

You can access all of this immediately for less than $1 per day.

You will receive full access and all of the privileges of membership...

... so you can learn for yourself why our members love this online club so much...

... and why they don't invest in marketing tools or strategies without first checking in with The Club.

Click Here to start your membership today.

We'll see you on the inside...

Stan Dahl & The Marketing Rebel Team


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