Operation Copywriting Quick Start

This is a series of interviews that David did with some top copywriters. Use the tips they give for jumpstarting your copywriting career.

August: Ken McCarthy: Timeless Copywriting Secrets from an Internet Marketing Pioneer

In this wide-ranging conversation, David sits down with Ken McCarthy—one of the original pioneers of internet marketing and the visionary behind the legendary System Seminar. Ken shares timeless principles of copywriting, marketing strategy, and entrepreneurial thinking.

September: Think Like a Marketer: Brad Antin’s Secrets to Persuasive Copy and Profitable Strategy

David Deutsch sits down with veteran marketer and copywriter Brad Antin, whose experience spans decades in both retail entrepreneurship and high-level direct response marketing. Brad dives deep into the mindset of “thinking like a marketer,” explaining how it transforms average copywriters into indispensable business strategists.

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