Fred Catona: Radio Active Marketing: The Secret Weapon in Direct Response Media: Marketing NM

Fred Catona: “Radio-Active-Marketing: The Secret Weapon in Direct Response Media”

Radio advertising tends to get lost in the triumverate of TV, online and direct mail. But, Fred Catona has specialized in radio for many years…starting with the Priceline.com (in the days when almost no one even knew what “dot com” meant”).

He talks of Priceline, which was one of his early successes, as well as “FreeCreditReport.com”, which started as a colossal flop until he made one minor tweak which turned it into an overnight success.

I know that “minor tweak” is an overused and abused term in marketing, but this was really a minor tweak that turned a loser into a multi-million dollar winner…and it is a concept that anyone can use to improve his results.

Most of the concepts discussed here can be readily translated into any medium…


 

This content is for members of John Carlton’s Platinum Mastermind Group only...

Click here to apply for a seat in this exclusive group

Maybe you should consider joining us…

If you're finally ready to kick your career and biz plans up a few levels (where the money is staggering and the lifestyle options will blow your mind)...

... then it's time to consider joining a good mastermind group.

In a good Hot Seat session, we'll deconstruct both the big and the naggingly-small problems now screwing with your goals (or sucking the life from your biz)...

... figure out all the options (both good and bad)...

... and make specific recommendations on what to do to SOLVE everything.

And solve it on your terms. In a way that fits your style, your cash and staffing situation, your position among the competitors in your niche...

... and especially your preference for either short or long-term solutions.

Click here to apply for a seat in this exclusive group

We will put our 60+ years of biz experience to work and show you:

  • How to fix the immediate problems causing you pain...
  • How to shore up the weak parts of your current biz plan so you're completely clear on what to do NEXT...
  • Where to find better resources, tech help, networking possibilities, and the best tactics known to the group...
  • Plus how to shake off the bad parts of being an entrepreneur, so you can get busy enjoying the fame, wealth and happiness you deserve.
Click here to apply for a seat in this exclusive group

See you on the inside

Stan Dahl  

 


You can also check out the Marketing Rebel Insider’s Club, where you will be able to access a vast library of small business marketing lessons and training programs…

plus a private Facebook-like chat stream where you can get answers to all of your questions about marketing tools and techniques, small business growth, and life as an entrepreneur…

…which are only available to members of the Marketing Rebel Insider’s Club You can access all of this immediately by signing-up for membership…

… so you can learn for yourself why our members love this online club so much…

… and why they don’t invest in marketing tools or strategies without first checking in with The Club.

Click Here to start your membership today. We’ll see you on the inside…

Stan Dahl & The Marketing Rebel Team
 .


Powered by WishList Member - Membership Software