Testing1,2,3: Why EVERY Online Biz Needs to Test: Marketing

Testing 1,2,3…Why EVERY Online Biz Needs to Test

Overview: How to set-up Split (A/B) or Multivariate Testing for your Website

Testing Services

Before launching a testing program, there are a few questions you need to ask yourself:

1)  Do I currently have web analytics set-up on my site?

2)  Do I use CSS (cascading style sheets) – as many of the variables are tested by altering the CSS code.  (If not, your site may need to be redesigned to use testing services easily.)…

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