Jeff Walker: Email Mojo for Maximum Moolah
Jeff Walker is best known for his Product Launch Formula, but in this interview he is talking about email. He has always focused on getting and nurturing opt-ins, which make product launches easier.
He talks about how to nurture a list…what questions to ask yourself, how to write a subject lines, when and when not to use the recipient’s name in the subject line, how to make an email look like it comes from a friend, capitalization.
A lot of information from someone who has been in the email marketing game for a long time…
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To learn more about the Simple Writing System and how you can learn to create killer copy, go to SimpleWritingSystem.com.