Split Testing and Other Website Tips: Jonathan Matthey: Marketing

Split Testing & Other Website Tips: Jonathan Matthey

Jonathan_MattheyJonathan Matthey – our resident technical lead and conversion guy – describes the fundamentals of split testing and how you can use it to improve your bottom line. We use Visual Website Optimizer to improve the performance of our websites. It’s remarkably easy to setup and use, even if you have no web or technical skills. They offer free 30-day trial. If you’re not doing any split testing on your sites now, I highly recommend you give this a try.


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