This is an “R”-rated chat between copywriting legends Gary Halbert & John Carlton. This is a topic Gary and John hashed and re-hashed over for years — what it takes for people to ...
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by Stan Dahl
John Carlton, Stan Dahl, and some of Platinum MasterMind Group members explain how the group works and share some of their personal experiences and successes. We also explain how the Action Seminar bonus ...
by Stan Dahl
Brian Johnson is one of our main “go to guys” when we need to brainstorm productivity… especially for our sales funnels (where the actual Big Bucks pour in). We are thrilled that he’s ...
In this video John breaks down a letter he wrote for Rodale… an otherwise staid, conservative company which decided at one point to go after the sex market. He talks about how he ...
In this video John Carlton discusses using money attached to a letter to both enhance the story behind a product and capture a prospect’s attention. The topics include using personalization, sales detective work, ...
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