Dr. Ben has developed a “black box” system for conducting masterminds. He is starting to train people in his system, and is launching a magazine. In 18 months he wants to do a ...
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Dr. Ben has developed a “black box” system for conducting masterminds. He is starting to train people in his system, and is launching a magazine. In 18 months he wants to do a ...
Bullets are like little salespeople. Each should have the power to sell the product on its own. In this month’s bonus, David shares his secrets for creating killer bullets. Use my B-U-L-L-E-T-S formula.(You ...
A frank discussion between Gary Halbert & John Carlton aimed at everyone who has been affected by war, stock market crashes, the paranoia of the buying public, or whatever general bashing of business ...
If you’re going to have the ability to respond to today’s changing economic situation, you’ve got to be able to think marketing. You must be able to see the marketing implications of every ...
Get all of John Carlton’s most successful ads here >> John Carlton’s Best Ads… and The Stories Behind Them Sometimes we all like to pretend we’re not motivated by money. That’s fine to ...
In this segment, John finishes with the USP and discusses the offer and guarantee. He tells how to create a USP when you can’t think of anything unique about your business, and discusses ...
In this discussion, David Deutsch interviews Jay Abraham, a renowned business strategist, about his approaches to growth, copywriting, and strategic thinking. Jay emphasizes the importance of leveraging existing assets within a business to ...
This is a copywriting hot seat, but there is very little talk about the actual copy. Margaret is an alternative physician (MD) who wants to sell information on testosterone replacement therapies to men. ...
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