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Part 2 of the email marketing course created by John Carlton & Stan Dahl, where we share all the lessons we’ve learned over the years that have brought in millions of dollars in sales. This lesson covers the stuff you’ve got to know if you want your emails to have the best chance possible of
Most people get stuck before they ever make a dollar online. They overthink the funnel, the offer, the pricing… and end up doing nothing. In this clip from a live marketing hot seat, John Carlton cuts right through that hesitation and shows a much simpler way to start. It’s not about getting everything perfect. It’s
Part 1 of the email marketing course created by John Carlton & Stan Dahl, where we share the lessons we’ve learned over the years that have brought in millions of dollars in sales. This lesson focuses on copywriting. The “Read” and “Acton On” part of email marketing. Examples include emails sent to promote our products
This course is divided into 3 modules – In Part 1, John Carlton goes deep into the psychology & structure of email writing. Throughout the presentation he references some of his most successful emails. You can download all of these so you’ll have them to follow along with & take notes on during the course.
Most copy doesn’t fail because it’s wrong… it fails because it sounds like everything else. Same words. Same promises. Same tired phrases that people have seen a thousand times before. And when your message blends in like that, it gets ignored—no matter how good your offer actually is. In this hot seat clip, John Carlton
Most entrepreneurs spend so much time talking about their own products and services that they never stop to think about how they stack up against the competition. Yet the way you position yourself in a crowded market can make the difference between being ignored and becoming the obvious choice. The challenge is knowing how to
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