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This letter almost set a record for the shortest time spent as a control at Phillips Publishing (the newsletter giant)… but it wasn’t my fault. They mailed it, it scored a hit with outside lists… and then they decided not to publish the newsletter after all. I forget the details. This is why I loathe
Most vision statements sound good… but don’t actually do anything. They’re vague, safe, and easy to ignore. And when that happens, the company drifts. Decisions get made without a clear filter. Opportunities look tempting, but nobody knows which ones really fit. Over time, even smart teams end up pulling in different directions. In this video,
This hot seat has John’s official testimonial-getter, Mark Landstrom, explaining how to get great testimonials. The discussion includes the fundamentals of sales detective work, and bonding with clients and prospects. Mark explains how to get the client’s confidence so he will tell you the truth. He always gives the client the right to preview the
Most business owners don’t fail because they’re lazy or not smart enough. They fail because they aim too far out, lose focus, and slowly drift off course. Big plans feel exciting… until they quietly stall. If you’ve ever felt busy but not moving, this conversation will hit close to home. In this clip from John
Most business owners believe their biggest risk is launching too early. Brian Johnson says the real danger is waiting too long. After decades of coaching companies at every stage, he’s seen smart founders pour years into perfecting products—only to stall, second-guess, and never get real traction. The result? Incredible ideas that never get tested in
If you’ve ever felt stuck, scattered, or unsure what to focus on next, this video will hit close to home. In this clip from his Action Seminar, John Carlton speaks candidly about how confusion, hesitation, and false starts aren’t signs of failure—they’re part of the process. Even highly capable people can freeze up when they’re
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