by The Marketing Rebel Team | Blog
John Carlton critiques a letter to business owners, and discusses the short memories of prospects and customers. John’s comments: When you refer from somewhere else, you often want to let them know what you are referring to. Let’s expand this a bit. If...
by The Marketing Rebel Team | Blog
John Carlton explains how to trash the competition without sinking to their level. Most people just put down the competition…John shows how to do it and elevate your own image at the same time. John’s Comments: Going into another virgin territory, like...
