by The Marketing Rebel Team | Lessons, Live Event Hot Seats & Copy Critiques
Greig (not a misspelling) is a recruiter who designed a course that teaches people how to become home-based recruiters using Social Media and email. At the time of the hotseat there were no similar products on the market. John and the rest of the participants...
by The Marketing Rebel Team | Lessons, Live Event Hot Seats & Copy Critiques
Scott is a chiropractor-turned-hypnotist who needs help marketing his products. His main products are hypnosis for weight loss and stop smoking. Right now his main income is from his hypnosis shows and he wants to add some passive income. He is...
by The Marketing Rebel Team | Lessons, Live Event Hot Seats & Copy Critiques
Mark is a financial consultant with an ebook on debt consolidation. He wants to develop a passive income and has started an Adwords campaign which is bringing traffic but the traffic is not converting. The others point out weaknesses in his approach and say that he...
by The Marketing Rebel Team | Copywriting, Lessons, Live Event Hot Seats & Copy Critiques
Do you know what it is that pushes your prospect’s hot buttons? What they are really interested in? What they talk about when they are with friends, out to lunch, or driving home from work? How to be that one thing they read today that gets their blood boiling?...
by The Marketing Rebel Team | Lessons, Live Event Hot Seats & Copy Critiques
Lorrie Morgan is a successful copywriter who is looking for ways to solidify her brand and expand into new areas. This is a wide-ranging discussion and there will be something for everyone. Lorrie has a couple of ideas about what she might want to do to expand her...
by The Marketing Rebel Team | Lessons, Live Event Hot Seats & Copy Critiques
Harlan Kilstein is an experienced copywriter and internet marketer. He is looking for some new direction for 3 of his niches. Harlan has a lot of opportunities to make money and needs to focus more. Over the past year he has become a bit laid back and wants to get...
by The Marketing Rebel Team | Lessons, Live Event Hot Seats & Copy Critiques
Usually a marketer wants to get the word out as much as possible. Not Michael. He is afraid that he will be squashed by various federal agencies if word gets out about what he is doing, even though it is legit. Michael sells information that teaches business owners...
by The Marketing Rebel Team | Lessons, Live Event Hot Seats & Copy Critiques
This is a letter for a launch of a “make money online” product. A well-known marketer is lending his name to it and promoting it to his list. The launch process will be short…only about a week. Almost half of the hotseat is devoted to the headline, which...
by The Marketing Rebel Team | Copywriting, Lessons, Live Event Hot Seats & Copy Critiques
Jeremiah and Cherise have a number of sites that generate buyer and seller leads for real estate agents. They have been doing it for about 5 years and are very successful. Once they generate the leads they need to have real estate agents ready to follow up and...
by The Marketing Rebel Team | Lessons, Live Event Hot Seats & Copy Critiques
Michelle runs a financial services company with her brother-in-law, Mark. They have a proprietary stock trading method that they lease to stock brokers. It is a fee-based service, so the clients (the stock brokers) are not constantly chasing after commission income....
