Jeremiah and Cherise have a number of sites that generate buyer and seller leads for real estate agents. They have been doing it for about 5 years and are very successful. Once they ...
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In this video, David breaks down the nuances of creating copy that converts—starting with a product as challenging as a sleep supplement. Learn how to transform abstract concepts like the “bliss molecule” into ...
Are you writing copy that truly connects with your audience? In this discussion, David Deutsch discloses the secrets behind crafting emotionally charged, effective copy that doesn’t just inform… but moves your reader to ...
Get all of John Carlton’s most successful ads here >> John Carlton’s Best Ads… and The Stories Behind Them Here is that notoriously-long letter I wrote to the bodybuilding market a few years ...
This video is a discussion of an ad directed at creative directors. The discussion includes: Writing headlines… how to get started, how to know if you are on the right track, How to ...
Dwight is selling a MLM product to businesses. There are 2 major points that are made. First, it is not targeted enough. The headline targets all businesses. John says that he should find ...
Get all of John Carlton’s most successful ads here >> John Carlton’s Best Ads… and The Stories Behind Them Here’s a great twist on letting the reader know there’s a bargain afoot. Instead ...
Here’s a quickie 6″x 4″ postcard I had my client send out to his house list to boost the hits on his new website. Instead of simply offering a reduced price for the ...
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