Keep up with the latest news and updates
Here is a version of another ad I talk about in “Kick-Ass Copywriting Secrets”. The client is a “coach”– a consultant who helps doctors get their act together. Which, for most health care professionals, means reducing stress and work hours, while increasing income. The dollar amount in the headline comes from an audit by a
If you’ve ever wondered how to build a business that feels natural instead of stressful, you’re going to love this conversation. In this audio, David Deutsch talks with Matt Furey, a former world champion athlete who discovered that the same discipline and focus used in martial arts can also be used in copywriting and business.
Staying on top of the martial arts market is no walk in the park. It’s not like baseball, where the rules and skills required stay pretty much the same for decades. Fighting skills change dramatically and constantly, as last year’s “big thing” is picked apart and weaknesses found, and new guru’s arrive with fresh goods.
In this clip from the Action Seminar, Brian Johnson says that most people have the concept of “golden thread” all wrong, and this can make all the difference in your results. Brian says:How many people here have heard of the Golden Thread? Wow, John Carlton. This is your marketing, you should be teaching the Golden
THIS IS THE SIXTH IN THE SERIES OF HYPER-EFFECTIVE COVER LETTERS…THIS IS AN INTRODUCTORY POST THAT REFERS TO ALL OF THE LETTERS. WE ARE REPRINTING THE SAME POST FOR EACH OF THEM. One of the biggest mistakes marketers make… is to get tired of their own advertising before the ads are actually dead. Sometimes, they
Why do some headlines stop you cold… while others get ignored instantly? 🤔 According to long-time business coach Jon Correll, the difference isn’t luck—it’s knowing a few powerful headline styles that grab attention and make people curious enough to keep reading. In this short talk, Correll quickly runs through several headline approaches that have been
Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]
Powered by WishList Member - Membership Software
