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Copywriting tips: In this copywriting hotseat John explains how to get the most out of a hot seat…listen and apply. Get out of your own way. John’s comments: It takes a lot of courage to get up here and lay out your life and your business all naked an squirming in front of everybody and
At the second Action Seminar, a rep from Infusionsoft, the CRM that forms the backbone of our business, teaches the first rule of email marketing. For more information about the Action Seminar, go to http://www.actionseminar.com/ Video transcript: All right. So, we’re here to talk about some rules. And I only have time to cover 5
John Carlton’s hot seat is for Brian, who wrote a sales letter for the launch of an online product. Here, they discuss using quotation marks in headlines. John’s comments: John: Did you pick that up for me, or from Nicholas? Brian: I just read it somewhere. John: We’ve known this for a while and we
Below are questions submitted before the course “How to Get Your Emails Delivered, Read and Acted Upon” was created and after the original release. John Carlton and I reviewed all of the questions submitted before and after the webinar. Our responses follow the questions. We answered the great majority of the questions that were submitted
Part 2 of the email marketing course created by John Carlton & Stan Dahl, where we share all the lessons we’ve learned over the years that have brought in millions of dollars in sales. This lesson covers the stuff you’ve got to know if you want your emails to have the best chance possible of
In this marketing hotseat, John Carlton explains how to start monetizing traffic. John’s comments: Once you find traffic, you have to start monetizing that traffic. You don’t need to spend a lot of time thinking about the structure, or the way you bring them in. You want to do a couple of things. You want
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