Kevin Rogers and Chris Haddad run very successful online launches. In this clip they disclose the 2nd rule of launches. A launch is a story. Kevin’s comments: Law #2: A Launch is a ...
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In this copywriting hotseat John Carlton discloses how to break down a story so you can tell it well. John’s comments: Copywriting tips: Kevin…what’s the line about a joke…if you have to explain ...
Copywriting tips: In this copywriting hotseat John Carlton explains what goes into a testimonial that increases conversions. John’s comments: Yes, I did give you that quote. I think that is really the best ...
Copywriting tips: In this copywriting hotseat John explains how to get the most out of a hot seat…listen and apply. Get out of your own way. John’s comments: It takes a lot of ...
At the second Action Seminar, a rep from Infusionsoft, the CRM that forms the backbone of our business, teaches the first rule of email marketing. For more information about the Action Seminar, go ...
John Carlton’s hot seat is for Brian, who wrote a sales letter for the launch of an online product. Here, they discuss using quotation marks in headlines. John’s comments: John: Did you pick ...
In this marketing hotseat, John Carlton explains how to start monetizing traffic. John’s comments: Once you find traffic, you have to start monetizing that traffic. You don’t need to spend a lot of ...
In this clip from the second copywriting hot seat, John Carlton tells how to rise above the competition and become the writer people seek out. John’s Comments: But, you know, time it. Be ...
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